“Appreciation is a wonderful thing: It makes what is excellent in others belong to us as well.” ~ Voltaire


We are the platform for: Animals + art, causes, culture, lifestyle, news, people, science and tech with a unique focus on community and leadership written for and by the people who are dedicated to change. We aim to inspire readers to think beyond traditional boundaries, lead conversations, and create a future for all animals – including us. We’re creating a connected global community that collaborates, builds bridges and breaks barriers. We’re the disruptive channel for evolving language and vision.

So what’s the big idea? It’s a movement.

We’re bringing worlds together and giving animals an expanded global voice. We’re growing an organic platform of substance, where we can all find the wisdom to transform our lives and the world. We’ve set out to create a stunning model that doesn’t play it safe and challenges the status quot.

Connection is everything. It’s time for change.

We’re joining notable voices and subjects that few others address: Systemic violence to animals in our society is linked to every issue from climate to crime. Let’s get personal and share our experiences. Nurturing authentic connections releases us from self-isolation and inspires us to be greater than ourselves. When we challenge ourselves: We grow.

Compassion is the new black.